A friend recently recommended that I watch the documentary about Dries Van Noten.  I watched it and I loved it…as he predicted.

The use of logos in fashion

I’m a big fan of Gucci’s current playful approach to their branding. They have taken their logo and rather than shy away from using it…they’ve embraced it. They are using it on tshirts, on belts…sometimes in a sophisticated way….sometimes going for a gaudy feel.