Michael Wolff’s Creative Philosophy

Michael Wolff, founder of prominent brand business Wolff Olins, offers his interesting take on three “muscles” needed to function well in the world of design and innovation:

  1. curiosity
  2. appreciation
  3. imagination

I see he shares with me a love of the colour orange :-)

(thanks go to Jed Hallam’s excellent blog where I first found this video)

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    Some inspiration for...raining Wednesday morning.
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