Keywords & Visibility Basics Workshop at Swamp / Brahm This was the fourth workshop that I have done with people from all over the agency, from account handlers, to designers. I talk about why keywords are important and where we use them (search marketing, online insight etc.). I then show everyone how to take their keywords (for a dummy website) and create SEO and PPC campaigns. (photo credit: Mark Kelly)

Keywords & Visibility Basics Workshop at Swamp / Brahm

This was the fourth workshop that I have done with people from all over the agency, from account handlers, to designers.

I talk about why keywords are important and where we use them (search marketing, online insight etc.). I then show everyone how to take their keywords (for a dummy website) and create SEO and PPC campaigns.

(photo credit: Mark Kelly)

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